Page Exposure

The reality of digital attention: context counts


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MediaScan:Measuring Print Media, New Dimensions


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3 X New – Magazine Research in Norway


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Better Representing Print Magazines in ROI Analysis


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OTSA: Opportunity To See Advertising in Newspapers / Magazines


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MediaScan: ag.ma on its Way to a New Dimension in Planning


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War of the Media Weights


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Print Advertisement Measurement: Getting into the Nitty Gritty


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Stop Being Discrete


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Time-based Comparisons of Media Effectiveness: A New Approach


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