Engagement (all platforms) – see also Quality of Reading

An Enhanced Target: The ‘Key Audience’


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Quality of reading and advertising effectiveness


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The reality of digital attention: context counts


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Re-assessing newspapers’ multi-platform performance using timespent


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The Reading Revolution. React, Reposition, Recalibrate


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MEC PrintImpact: An insight-based planning tool


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Measuring the Impact of Engaging Experiences


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Engagement as visual attention: A new story for publishers


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Brandscape: Measurement metric evolution and a celebration of reader engagement


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The Value of Engagement among the Online News Audience


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