Session 2 - Tackling Specialised Measurement Challenges Moderator: Richard Silman

The Future of Measurement


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Audience Measurement Worldwide: Latest Developments


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Measuring a Media Brand Across Platforms


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Reaching the Cell Phone Only Population


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Belgium: e-volutionizing Press Audience Measurement


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ARF Foundations of Quality – A Review


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Browsing@Work: Significance For Online ROI Evaluation


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