Session 7 - The Business of Publishing

Compact quality newspapers bright future or false dawn?


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How valid are modeled newspaper readership estimates being used in the United States?


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In the mood: effects of the introduction of a sunday paper


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A roadmap to increase readership – helping a leading regional newspaper brand revamp its product in order to connect with its audiences better


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Revolution for a 103 years-old tabloid las ultimas noticias, 3 years after the change. going in deep


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Consumer Newspaper Choice in Markets with Free Print Options: Are Free Daily Newspapers Competition or Opportunity for Traditional Paid Products?


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Temporal and antecedent patterns in magazine and newspaper reading


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