2005: Prague

Newspaper Readership: Further Investigation on Questionnaire Wording Related to Internet-published Newspapers and its Impact on Newspaper Audience Estimates


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Title confusion: the impact of response error on competitive pairs


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Dazed and confused: the characteristics and behavior of title confused readers


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Quality of print media research – title load per respondent measures to reduce the interview lenght per respondet


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The personalised media list in practice


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Daily reach for dailies – it all started with a phone call


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The war project. A small step up the ARF media research ladder, a giant step forward in magazine planning


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An improved method of collecting and processing readership data


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Specific issue readership measurement, part ii


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Passive measurement of print: the promise and the perils of rfid technology


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