Session 5 - Model bias, readers per copy and other issues

THE MODEL BIAS: PARALLEL AND REPLICATED READING


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DOES TITLE CONFUSION AFFECT MAGAZINE AUDIENCE LEVELS?


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IATROGENIC CONFUSION IN READERSHIP SURVEYS


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BUYING PATTERNS AND READERSHIP OF WEEKLY MAGAZINES: IS THERE SOME RELATIONSHIP


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THE RELATIONSHIP OF CHANGES IN CIRCULATION TO CHANGES IN TOTAL AUDIENCE


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PREDICTING MAGAZINE AUDIENCES


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WHAT DETERMINES READERS-PER-COPY PATTERNS FOR UK MAGAZINES?


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VALIDATING A.I.R. LEVELS BY CIRCULATION AND SOURCE OF COPY DATA


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R.P.C. DIFFERENCES BETWEEN BLACK AND WHITE POPULATIONS IN SOUTH AFRICA


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THE AG. MA RESEARCH PROGRAMME: -VALIDATION OF THE READER-PER-ISSUE (A.I.R.)-?: THE WAITING-ROOM STUDY


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