Session 1 - Current Practices across the world

Canada – the print measurement bureau


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Multi-media research in the Netherlands


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The methodological evolution of the Swiss multi-media survey (MMS)


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Norway: the development of industry surveys of consumer media


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Current practices in Denmark


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Current practices in Finland


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The evolution and current state of national readership surveys in Belgium


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Sweden: History and current practice


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Sweden: funding media research


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Average issue readership measurement in Britain


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