Birt, Hilary

Self-completion questionnaires: the importance of testing (based on experience from the british nrs)


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The quality of reading survey an instrument for change


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Can’t buy me love, but how about response? an analysis of response rates from the european business readership survey


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Developing and testing alternative technologies for the UK NRS


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The measurement of newspaper sections readership on the uk nrs


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The measurement of the readership of sections of uk national newspapers: one possible solution


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