Saint-Joanis, Gilbert

The New Deal of Brand Readership Measurement


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Winning combo: passive digital measurement in a NRS


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Passive Readership Measurement, A new hope?


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Is a Multimodal Print & Digital NRS relevant?


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Print readership in a digital world


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Audipresse premium: using internet to measure press readership


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The bi-media multiplier effect: how tv guides and tv can create more value together


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